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This document provides an overview of strategic management presented by Dr. Rohmat Dwi Jatmiko. It discusses the importance of strategy in allowing businesses to compete and earn above average returns. The strategic management process involves analyzing internal strengths and weaknesses as well as external opportunities and threats, formulating strategies, implementing strategies, and evaluating performance. Strategies can be developed at the corporate, business unit, and functional levels of an organizatio

Author

Muhammad Ainul Hikam

Language

EN