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MICE Tourism Potential in India by SakshiOswal is a document available to read on EtoBox.

The document discusses MICE (meetings, incentives, conferences, and exhibitions) tourism in India. It notes that MICE tourism has grown significantly due to globalization and can potentially contribute more to the economy than conventional tourism. However, India currently attracts only 1% of the global MICE tourism market. The document then provides details on the history and global scope of MICE tourism, India

Author
SakshiOswal
Language
EN