About this document
Marketing Strategies for Islamic Banking by Wan Zafran Zuhaili is a document available to read on EtoBox.
This document discusses marketing strategies for Islamic financial services. It begins by outlining some of the major challenges faced by financial institutions in marketing, such as adapting to changing business models and rising customer expectations. It then provides recommendations for effective marketing strategies, including offering unique high-quality products, competitive pricing, promoting products in rural areas, and building strong customer relationships. The document emphasizes the importance o
- Author
- Wan Zafran Zuhaili
- Language
- EN