About this document
Understanding Display Advertising by anweshamohapatra is a document available to read on EtoBox.
Display advertising is any advertising that reaches consumers outside the home through visual promotional displays including billboards, transit posters, and arena placements. Display media uses text, logos, photos or images to communicate advertising messages to the public. Choosing the right location, targeting the audience, and continuous optimization are important factors to consider for effective display advertising.
- Author
- anweshamohapatra
- Language
- EN