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About this Psychology article

Hunts, Heinz, and Fries Priming ‘Ketchup’: The Effects of Lexicality on Brand Name-Product Associations and Brand Memory by Coane, Jennifer H.; Monahan, Kayleigh T.; Termonen, Miia-Liisa is a Psychology article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Psychology.

Author
Coane, Jennifer H.; Monahan, Kayleigh T.; Termonen, Miia-Liisa
Publisher
John Wiley and Sons; Wiley (John Wiley & Sons); John Wiley & Sons Inc.; Wiley (ISSN 0888-4080)
Published
2015
Language
EN
Field
Psychology (Social Sciences)

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