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CRM Strategies at IDFC FIRST Bank by sailovelydarling2829 is a document available to read on EtoBox.

What is CRM Strategies at IDFC FIRST Bank about?

This study examines Customer Relationship Management (CRM) practices in the banking sector, specifically focusing on IDFC FIRST Bank. It analyzes how the bank utilizes CRM to enhance customer satisfaction, loyalty, and retention through personalized services and technology-driven solutions. The findings emphasize the importance of customer-centric approaches and suggest improvements for CRM effectiveness in the bank and similar institutions.

Author

sailovelydarling2829

Language

EN