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What is OYO about?

The document provides an overview of the Indian hotel industry and the positioning of OYO within it. It discusses the evolution of the hotel industry from ancient times through the colonial and modern eras. It then describes the success story of OYO, how it was founded in 2013 and grew rapidly to become one of the largest hotel chains in India through an innovative business model that transformed from an aggregator to a franchise model. The summary highlights OYO

Author

Ganesh P Nikam

Language

EN