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Consumer Preferences for OTT Platforms by Prerna Jain is a document available to read on EtoBox.

What is Consumer Preferences for OTT Platforms about?

This document appears to be a project report submitted for a Bachelor of Commerce Honours degree. It examines consumer preferences toward over-the-top (OTT) platforms. The report includes an introduction outlining the background and growth of OTT platforms in India. It also reviews previous literature on the topic and outlines the objectives, methodology, limitations, and chapter structure of the project. The report was submitted by a student named Amisha Kejriwal and supervised by Chandan Jha at Bhawanipur

Author

Prerna Jain

Language

EN