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Basics of Marketing Management Core Concepts and The 7Ps by shubhamkalavrund13 is a document available to read on EtoBox.

What is Basics of Marketing Management Core Concepts and The 7Ps about?

The document outlines the fundamentals of marketing management, emphasizing its role in aligning business strategy with customer needs through a systematic process. It introduces the 7Ps of marketing—Product, Price, Place, Promotion, People, Process, and Physical Evidence—as essential elements for creating effective marketing strategies. Additionally, it highlights the importance of a customer-centric approach and the integration of various marketing functions to drive sustainable business success.

Author

shubhamkalavrund13

Language

EN