Skip to content

Opening book details…

Can I read Retailing in the 21st Century : Current and Future Trends on EtoBox?

Retailing in the 21st Century : Current and Future Trends by Manfred Krafft, Murali K. Mantrala is a nonfiction available to read on EtoBox.

What is Retailing in the 21st Century : Current and Future Trends about?

Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, e.g., increasing competition within and across retailing formats, the growth of online retailing, the advent of ‘radio frequency identification’ (RFID) technology, the explosion in customer-level data availability, the global expansion of major retail chains like Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers. With crisp and insightful contributions from some of the world’s leading experts in retailing, __Retailing in the 21st Century__ offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium.

Who reads Retailing in the 21st Century : Current and Future Trends?

It is typically read by self-directed learners exploring a subject in depth.

Common subject areas: history, science, philosophy, social sciences.

Author
Manfred Krafft, Murali K. Mantrala
Publisher
Springer Berlin · Heidelberg
Published
2006
Language
EN
ISBN
9783540283997
Category
nonfiction
Subjects
Management, Marketing, Business

Other editions & translations

More by Manfred Krafft, Murali K. Mantrala

Browse all works by Manfred Krafft, Murali K. Mantrala