About this document
Burberry: A Legacy of Luxury Fashion by tarjini is a document available to read on EtoBox.
Burberry is a British luxury brand founded in 1856 known for its trench coats and signature plaid pattern. It designs and markets apparel, accessories, and other goods worldwide through retail stores and digital channels. While Burberry saw success focusing on outdoor apparel, it lost its way with global expansion and ubiquity. Under new leadership, Burberry refocused on its British heritage, luxury core products, and aspirational millennial customers. These strategic changes doubled Burberry
- Author
- tarjini
- Language
- EN