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Mike by Ricky Kalsi is a document available to read on EtoBox.

What is Mike about?

Our firm finished fourth with $12 million in sales and $3.7 million in profits. We sold two bikes, the $395 yo-yo kids bike and the $749 mountain bike Adv1, with a 19.5% total market share. Our strategy was to produce high quality affordable bikes and lower costs over time to become profitable. We overcame early challenges with marketing and debt to end with a share price of $13.49 and market capitalization of $13.4 million. The simulation taught us skills in financial analysis, decision making, and working

Author

Ricky Kalsi

Language

EN