About this document
Event Concept Development Guide by SALLY LOU FERNANDO is a document available to read on EtoBox.
The document discusses key elements to consider when developing an event concept, including stakeholders, purpose, objectives, scope, theme, venue, audience, finances, and timing. Specifically, it notes that the concept should be aligned with event aims and target markets. It also provides examples of stakeholders and suggests defining objectives to stay focused on goals. Additionally, the concept depends on available resources like staff, facilities, and budgets.
- Author
- SALLY LOU FERNANDO
- Language
- EN