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Dheeraj Gupta: Vada Pav Entrepreneur by Tushar Naik is a document available to read on EtoBox.
Dheeraj Gupta started Jumbo King Foods Pvt. Ltd. in Mumbai in 2001 to sell packaged Indian sweets and later focused on fast food, specifically vada pav. He opened his first vada pav outlet near Malad station in Mumbai with Rs. 200,000 borrowed from family. Through expanding to more locations, maintaining high standards for quality and hygiene, and marketing campaigns like Vada Pav Day, the company has grown to 30 outlets serving 40,000 customers daily. Gupta aims to have 100 stores and a turnover of Rs. 60
- Author
- Tushar Naik
- Language
- EN