Can I read CRM Practices at Big Bazaar on EtoBox?

CRM Practices at Big Bazaar by AAM Maheshwari is a document available to read on EtoBox.

What is CRM Practices at Big Bazaar about?

This document is a CRM assignment submitted by Shubham Thakur to Dr. Pradeep Sadarpatil about CRM practices at Big Bazaar. It discusses that CRM involves collecting customer data to improve customer service and satisfaction. Big Bazaar uses a software called Capillary Terminal Service to record customer details and loyalty points for its Profit Club membership card program. The assignment also outlines CRM practices at Big Bazaar like using an in-house developed Sahyog software, handling customer queries at

Author

AAM Maheshwari

Language

EN