About this document
Cult Branding: Building Loyal Communities by Ankita Derasria is a document available to read on EtoBox.
The document discusses how to build cult brands that create extremely loyal customers. It advocates creating brands that customers love so much that they will not look to other brands and will actively promote the brand to others. Cult brands should also build communities where people feel like they are part of something different and want to be associated with the brand. The document provides tips for how to focus efforts, observe customers, continuously grow and improve, inspire others, influence people,
- Author
- Ankita Derasria
- Language
- EN