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What is Robot Co. Gundam-ϩ Market Entry Case about?

Robot Co. is considering launching its delivery robot, Gundam-, in Singapore, focusing on market entry and pricing strategies in the context of post-Covid-19 catering trends. The company plans to lease Gundam- to restaurants, leveraging its strong technical position and the increasing demand for no-contact services. Key considerations for pricing include manufacturing costs, value creation, market size estimation, and potential risks associated with the product

Author

nora.yin

Language

EN