About this document
Predictive Analytics for Small Business Success by Renuka N. Kangal is a document available to read on EtoBox.
The article discusses the integration of predictive analytics into strategic decision-making for small businesses in the United States, proposing a model to enhance profitability and longevity. It highlights how predictive analytics can optimize financial planning, marketing, inventory management, and customer relationship management, while also addressing challenges such as data quality and technical expertise. The research emphasizes the importance of fostering a data-driven culture and suggests strategie
- Author
- Renuka N. Kangal
- Language
- EN