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Can I read Competition among Types of Retailers in Selling the Same Commodity on EtoBox?
Competition among Types of Retailers in Selling the Same Commodity by Richard M. Alt is a Business, Management and Accounting article available to read on EtoBox.
What is Competition among Types of Retailers in Selling the Same Commodity about?
While precision sampling is sometimes referred to as a process in which judgment is ruled out in the selection of respondents, I can think of no field of marketing or opinion research which requires over-all seasoned judgment more than the sampling process. The commercial or opinion research organization is generally working within a limited budget of both money and time. It becomes a matter of judgment as to how much of that budget should be directed against where interviews were to be taken. While precision sampling is sometimes referred to as a process in which judgment is ruled out in the selection of respondents, I can think of no field of marketing or opinion research which requires over-all seasoned judgment more than the sampling process. The commercial or opinion research organization is generally working within a limited budget of both money and time. It becomes a matter of judgment as to how much of that budget should be directed against questionnaire preparation, pretesting, sample design, quantity, depth and quality of field interviewing, tabulation, analysis interpretation, and presentation. Judgment must be exercised every step of the way to insure the highest degree
Who reads Competition among Types of Retailers in Selling the Same Commodity?
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Richard M. Alt
- Published
- 1949
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)