Can I read Media Plan for Marjan Syrup Campaign on EtoBox?
Media Plan for Marjan Syrup Campaign by Ayman Vami is a document available to read on EtoBox.
What is Media Plan for Marjan Syrup Campaign about?
The media plan aims to increase sales of Marjan syrup during Ramadhan through a 3 phase campaign targeting married Indonesian women. The 3 week awareness phase focuses on reach through YouTube, Facebook and Google Display ads. The 3 week consideration phase emphasizes engagement on Instagram, Facebook, and influencer marketing on YouTube and TikTok. The final 2 week conversion phase provides a final push for online and offline sales through META, Tokopedia, SEM and TV ads offering promotions and bundles
- Author
- Ayman Vami
- Language
- EN