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Legal Developments in Marketing is a Business, Management and Accounting article available to read on EtoBox.

What is Legal Developments in Marketing about?

The topical outline of the developments in the legal environment in which marketing functions is presented below. Since only the most important cases as evaluated by the editorial staff are presented, the lack of important cases may lead to the absence of entries under one or more subtopics. For individual items covered, more detailed information may be obtained by reference to the source cited. Reference to CCH is to the Commerce Clearing House's Trade Regulation Reporter; reference to BNA is to the Bureau of National Affairs' Antitrust & Trade Regulation Report. Contributions by members of the editorial staff are identified by the contributor's surname appearing in the headnote of each specific entry. TOPICAL OUTLINE Commission have jointly issued Horizontal Merger Guidelines, which describe in detail the analysis those agencies will undertake in deciding whether a prospective merger may substantially lessen competition in violation of the antitrust laws. The 1992 version builds on, but does not change in any fundamental way, the 1982 and 1984 Guidelines, which were issued by the Justice Department without the Federal Trade Commission's endorsement. The general purpose of the Gui

Who reads Legal Developments in Marketing?

Publisher

American Marketing Association; SAGE Publications (ISSN 0022-2429)

Published

1993

Language

FY

Field

Business, Management and Accounting (Social Sciences)