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Competition Demystified : A Radically Simplified Approach to Business Strategy by Bruce C. N. Greenwald; Judd Kahn is a collectibles available to read on EtoBox.

What is Competition Demystified : A Radically Simplified Approach to Business Strategy about?

In Competition Demystified , Bruce Greenwald, one of the nation's leading economists, presents a new and simplified approach to business strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and co-author Judd Kahn offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy taught in business schools (based on Michael Porter's work in the 1970s and 1980s) has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot? After establishing the overriding importance of barriers to entry, Greenwald and Kahn argue that: *there are really only three sustainable competitive advantages; * firms operating without competitive advantages should concentrate all their efforts on being efficient; *companies that do ha

Who reads Competition Demystified : A Radically Simplified Approach to Business Strategy?

Author

Bruce C. N. Greenwald; Judd Kahn

Publisher

Portfolio Hardcover

Published

2005

Language

EN

ISBN

9781591840572

Category

collectibles

Subjects

Management, Crafts & Hobbies, Business

Rating

4.34 / 5 (61 ratings)

Updated

2026-03-14