Can I read The Retail Store : Design and Construction on EtoBox?

The Retail Store : Design and Construction by Green, William R., 1945- is a book available to read on EtoBox.

What is The Retail Store : Design and Construction about?

The second edition of The Retail Store: Design and Construction shows how to design successful selling machines catering to today's sophisticated and demanding shoppers. Step-by-step you are shown how to analyze your design needs according to your type of store, its location, the product, price-point, and budget. You will find out how to design and organize a store that reinforces a desired image, attracts the right kind of shoppers and motivates buying behavior. Create flexible, timeless and tasteful stores that stimulate today's customers to buy.<br> <br> The psychology of buying and selling as it impacts the various elements of store design including: spatial organization, product display, storefronts, material selection, lighting and systems is covered in detail. In-depth explanations and case studies of merchandising design and product placement, store fixtures, graphics, store re-imaging, scheduling, and security are included as well as cutting edge tips on emerging areas such as theater-like lighting, fiber-optic technology, and smell and taste research. The second edition of The Retail Store: Design and Construction spells out proven techniques for designing and constructi

Author

Green, William R., 1945-

Publisher

Van Nostrand Reinhold Company

Published

1986

Language

EN

ISBN

9780442227333

Subjects

Architecture, Business, Arts

Rating

3.4 / 5 (5 ratings)

Updated

2026-03-14