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Digital Hybrid by muriel cortex is a document available to read on EtoBox.
What is Digital Hybrid about?
The document explores the digital hybrid business model, which integrates digital capabilities with physical products to enhance customer experience and revenue strategies. It includes case studies of various companies like Google Home, Netflix, Philips Hue, a car rental service, and Siemens, illustrating how they leverage digital transformation and hybrid approaches to create value. Key concepts discussed include digital transformation, value propositions, and the implications of data collection and custom
- Author
- muriel cortex
- Language
- EN