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What is Online Store Attributes Impacting Satisfaction about?

This document summarizes a research paper that analyzed how different online store attributes affect customer satisfaction and repurchase intentions. The research looked at data from thousands of online stores collected by bizrate.com from customers who made purchases. It focused on how the relationships between store attributes and customer ratings changed over time between 2003 and 2004. The main findings were that factors related to order fulfillment, particularly on-time delivery, had the strongest infl

Author

david

Language

EN