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The Business of Wine : An Encyclopedia by Geralyn G. Brostrom, Jack C. Brostrom is a nonfiction available to read on EtoBox.

What is The Business of Wine : An Encyclopedia about?

Wine Has Been A Beverage Staple Since Ancient Times, Especially In Europe. Today's Global Wine Business Is Thriving, And American Consumption Of Wine Has Increased Dramatically In Recent Years, With The Health Benefits Touted In The Media. More Americans Are Becoming Interested In Learning About Wine, And They Are Taking Winery Tours And Attending Wine Tastings. The Business Of Wine: An Encyclopedia Is A Necessary Part Of Wine Education For Everyone From The Curious Consumer To The Oenophile Or Business Student And Industry Professional. It Appeals To Even The Casual Browser Who Wants To Be More Informed About Wine Terminology Such As Terroir Or Varietal Labeling Or What Constitutes A Pinot Grigio Or A Cabernet Sauvignon. More Than 140 Entries Illuminate The Regions, Grapes, History, Wine Styles, Business Elements, Events, People, Companies, Issues, And More That Are Crucial To The Wine Industry. Today's Wine Industry Is An Unusually Complex Network Of Interrelated Businesses That Collectively Serve To Produce Wine And Get It Into The Hands Of Consumers All Over The World. This A-z Encyclopedia Shows How Production, Distribution, And Sales Segments Work Together To Bring Wine To Th

Who reads The Business of Wine : An Encyclopedia?

Author

Geralyn G. Brostrom, Jack C. Brostrom

Publisher

Greenwood; Bloomsbury

Published

2008

Language

EN

ISBN

9798400622588

Category

nonfiction

Subjects

Science, Economics, Management