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Can I read Understanding Online Travel Communities: a Literature Review and Future Research Directions in Hospitality and Tourism on EtoBox?
Understanding Online Travel Communities: a Literature Review and Future Research Directions in Hospitality and Tourism by Yuan Zhou; Woo Gon Kim; Bendegul Okumus; Cihan Cobanoglu is a Social Sciences article available to read on EtoBox.
What is Understanding Online Travel Communities: a Literature Review and Future Research Directions in Hospitality and Tourism about?
This study conducts a literature review and thematically synthesizes 71 OTC articles published from 2002 to 2020, primarily from the leading hospitality and tourism journals. The findings reveal four topical clusters with several topics from the existing literature and further analyze the main variables and theories used in each cluster. It also presents a comprehensive knowledge of OTC literature by providing a holistic framework based on the variables identified from the reviewed articles. The article concludes with a discussion of several key research gaps in OTC research and suggestions of topics, themes, and methodologies for future research directions.
Who reads Understanding Online Travel Communities: a Literature Review and Future Research Directions in Hospitality and Tourism?
It is typically read by researchers, students, and practitioners in Social Sciences.
- Author
- Yuan Zhou; Woo Gon Kim; Bendegul Okumus; Cihan Cobanoglu
- Publisher
- Informa UK Limited
- Published
- 2021
- Language
- EN
- Field
- Social Sciences
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