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About this Business, Management and Accounting article

Brands as intentional agents: Our response to commentaries by Susan T. Fiske; Chris Malone; Nicolas Kervyn is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Susan T. Fiske; Chris Malone; Nicolas Kervyn
Publisher
Elsevier Science; Wiley (John Wiley & Sons); John Wiley and Sons Inc.; Wiley (ISSN 1057-7408)
Published
2012
Language
EN
Field
Business, Management and Accounting (Social Sciences)