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Can I read Entrepreneurship: Starting and Operating a Small Business on EtoBox?

Entrepreneurship: Starting and Operating a Small Business by Steve Mariotti, Caroline Glackin is a business book available to read on EtoBox.

What is Entrepreneurship: Starting and Operating a Small Business about?

__Entrepreneurship: Starting and Operating A Small Business, Third Edition,__ demystifies the process of starting a business by presenting difficult economic, financial and business concepts in a manner easily understood by beginning business students. This edition is based on a proven curriculum from the Network For Teaching Entrepreneurship (NFTE) and includes new case studies, a new Honest Tea Business Plan, and more on topics such as cash flow and e-marketing. Drawing on the experience of Steve Mariotti and Caroline Glackin, students will begin building their business plan as soon as they open the text! In a step by step process students will learn how to start a small business, operate a small business and turn their ideas into viable business opportunities.

Who reads Entrepreneurship: Starting and Operating a Small Business?

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Steve Mariotti, Caroline Glackin
Publisher
Pearson/Prentice Hall
Published
2012
Language
EN
ISBN
9780132784085
Category
business
Subjects
Management, Business, Economics
Rating
4.3 / 5 (95 ratings)
Updated
2026-03-14

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