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Globalization by subikshabalamurugan is a document available to read on EtoBox.

What is Globalization about?

The document discusses globalization and its effects on the Indian market, highlighting both positive impacts such as economic growth and increased foreign investment, and negative impacts like threats to local industries and cultural erosion. It also covers negotiation in international business, ethical issues, and challenges faced by companies in global markets, including product development, pricing, and channel management. Case studies, such as Walmart

Author

subikshabalamurugan

Language

EN