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What is Designing Effective Sales Territories about?
A sales territory is a designated area or group of customers assigned to a salesperson, aimed at improving sales productivity by efficiently managing time and workload. Establishing sales territories enhances market coverage, minimizes selling costs, and strengthens customer relations, while also allowing for better evaluation of sales performance. However, territories may not be necessary for small companies or low market shares, and open territories can lead to sales leakage due to vacancies.
- Author
- rajsinghvatsalya
- Language
- EN