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The document discusses the key characteristics and objectives of business. It identifies five main characteristics of business: (1) it is a human activity, (2) it involves continuous economic activity, (3) it has a profit motive, (4) it requires entrepreneurship, and (5) it creates utility. It then discusses the objectives of business in more detail, categorizing them as economic, social, human, and national objectives. Economic objectives include earning profits, satisfying customers, innovation, and effec

Author

snehapriyaramamoorthy

Language

EN