Opening book details…
Can I read Co-Opetition on EtoBox?
Co-Opetition by Adam M. Brandenburger; Barry J. Nalebuff is a science book available to read on EtoBox.
What is Co-Opetition about?
Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of leveraging business relationships. Intel, Nintendo, American Express, NutraSweet, American Airlines, and dozens of other companies have been using the strategies of co-opetition to change the game of business to their benefit. Formulating strategies based on game theory, authors Brandenburger and Nalebuff created a book that's insightful and instructive for managers eager to move their companies into a new mind set.
Who reads Co-Opetition?
It is typically read by self-directed learners exploring a subject in depth.
Common subject areas: history, science, philosophy, social sciences.
- Author
- Adam M. Brandenburger; Barry J. Nalebuff
- Publisher
- Crown Currency
- Published
- 1996
- Language
- EN
- ISBN
- 9780385479509
- Category
- science
- Subjects
- Psychology, Management, Fiction
- Rating
- 3.95 / 5 (720 ratings)
- Updated
- 2026-03-14
Other editions & translations
- Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation : The Game Theory Strategy That's Changing the Game of Business (1996)
- Co-opetition : 1. a Revolutionary Mindset That Combines Competition and Cooperation 2. the Game Theory Strategy That's Changing the Game of Business (1996)
- Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation : The Game Theory Strategy That's Changing the Game of Business (1997)
More by Adam M. Brandenburger; Barry J. Nalebuff
Browse all works by Adam M. Brandenburger; Barry J. Nalebuff
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