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About this Business, Management and Accounting article
Big data and firm performance: The roles of market-directed capabilities and business strategy by Suoniemi, Samppa; Meyer-Waarden, Lars; Munzel, Andreas; Zablah, Alex Ricardo; Straub, Detmar is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Suoniemi, Samppa; Meyer-Waarden, Lars; Munzel, Andreas; Zablah, Alex Ricardo; Straub, Detmar
- Publisher
- Elsevier Science; Elsevier ; Elsevier BV (ISSN 0378-7206)
- Published
- 2020
- Field
- Business, Management and Accounting (Social Sciences)