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What is E-Commerce Growth in the Philippines about?

This review summarizes literature about the development of e-commerce and its advantages. In the Philippines, major retailers and corporations have implemented e-commerce, while small businesses are also adopting online marketing. Foreign sources discuss how companies can attract and retain customers through their websites and digital communications. Overall, the literature shows that online ordering systems can increase sales, expand businesses, and accelerate ordering for customers.

Author

Ma Andrea

Language

EN