Can I read E-Wallet Impact on Impulsive Buying in Manado on EtoBox?

E-Wallet Impact on Impulsive Buying in Manado by Phil Marvin Saragoza is a document available to read on EtoBox.

What is E-Wallet Impact on Impulsive Buying in Manado about?

- The document discusses a study on the influence of e-wallet usage on impulsive buying behavior in Manado, Indonesia. - The study uses a qualitative analysis method with 10 e-wallet users as informants interviewed using a list of questions. - The results found that all informants chose e-wallet as their payment method and most cited convenience as the main advantage. - However, each informant had different experiences and opinions on the advantages and disadvantages of e-wallets and how it affects their

Author

Phil Marvin Saragoza

Language

EN