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What is Mobile Banking Adoption Factors Review about?

This literature review examines factors that influence the behavioral intention to use mobile banking. It discusses perceived credibility, perceived ease of use, and perceived benefits. For perceived credibility, it finds that security, safety, and trust in banks are important concerns for customers. Perceived ease of use is defined as the effort required to use mobile banking, and prior studies show it directly or indirectly affects usage intention. Perceived benefits refer to the cognitive and affective e

Author

Ahmad Sidqi

Language

EN