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Commercialization 20 and 20 Commoditization 20 of 20 Festivals 20 in 20 CALABARZON2 C 20 Philippines 20 by Tammy Bataan is a document available to read on EtoBox.

What is Commercialization 20 and 20 Commoditization 20 of 20 Festivals 20 in 20 CALABARZON2 C 20 Philippines 20 about?

This study examines the commercialization and commoditization of five long-standing festivals in the CALABARZON region of the Philippines, analyzing their effects on the festivals and host communities. Through qualitative research involving interviews with festival organizers and participants, the study identifies both positive and negative impacts of these processes. The findings highlight the unique characteristics of each festival while emphasizing the need for careful management to preserve cultural aut

Author

Tammy Bataan

Language

EN