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About this Business, Management and Accounting article

BIBLIOGRAPHIE: Brand Management: A Theoretical and Practical Approach by Cegarra, J.-J. is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Cegarra, J.-J.
Publisher
SAGE Publications; SAGE Publications Inc. (ISSN 0767-3701)
Published
2004
Language
FR
ISBN
9780767370103
Field
Business, Management and Accounting (Social Sciences)

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