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What is SWOT Analysis for ISO 9001:2015 about?

This document describes how organizations can use a SWOT matrix (Strengths, Weaknesses, Opportunities, Threats) to analyze the context in which they operate according to the requirements of ISO 9001:2015. It explains each element of the SWOT matrix and provides examples. Additionally, it describes how organizations can create a SWOT matrix to better understand their internal and external factors and develop an effective strategy.

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