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Customer Segmentation with Machine Learning by rachangowdajr19 is a document available to read on EtoBox.

What is Customer Segmentation with Machine Learning about?

The document presents a mini project report on customer segmentation using machine learning, specifically employing the k-means clustering algorithm to classify customers based on their behavioral characteristics. The project aims to enhance marketing strategies by identifying distinct customer segments, thereby improving customer retention and satisfaction. It includes sections on methodology, system design, and results, along with acknowledgments and a literature review.

Author

rachangowdajr19

Language

EN