About this document
Cultural Differences: Nomura vs. Lehman by Yau Wen Jae is a document available to read on EtoBox.
The document discusses cultural differences between Nomura and Lehman Brothers after Nomura acquired Lehman. It notes Nomura initially took an ethnocentric approach that caused issues, but later shifted to a more geocentric approach. It then compares Japanese and American cultural characteristics like individualism vs collectivism and risk tolerance. Finally, it suggests ways Nomura can promote cultural awareness, such as celebrating holidays, organizing charity events, and encouraging language learning.
- Author
- Yau Wen Jae
- Language
- EN