Can I read Cold War Rhetoric: Strategy, Metaphor, and Ideology (Contributions to the Study of Mass Media and Communications, No 19) on EtoBox?

Cold War Rhetoric: Strategy, Metaphor, and Ideology (Contributions to the Study of Mass Media and Communications, No 19) by Medhurst, Martin J., Ivie, Robert L., Wander, Philip, Scott, Robert L. is a book available to read on EtoBox.

What is Cold War Rhetoric: Strategy, Metaphor, and Ideology (Contributions to the Study of Mass Media and Communications, No 19) about?

Cold War Rhetoric is the first book in twenty years to bring a sustained rhetorical critique to bear on central texts of the Cold War. The rhetorical texts that are the subject of this book include speeches by Presidents Eisenhower and Kennedy, the Murrow-McCarthy confrontation on CBS, the speeches and writings of peace advocates, and the recurring theme of unAmericanism as it has been expressed in various media throughout the Cold War years. Each of the authors brings to his texts a particular approach to rhetorical criticism--strategic, metaphorical, or ideological. Each provides an introductory chapter on methodology that explains the assumptions and strengths of their particular approach.

Author

Medhurst, Martin J., Ivie, Robert L., Wander, Philip, Scott, Robert L.

Publisher

Greenwood Press; ABC-CLIO, LLC

Published

1990

Language

EN

ISBN

9780313267666

Subjects

Political Science, History, Language Learning