Can I read Sixty to zero : an inside look at the collapse of General Motors--and the Detroit auto industry on EtoBox?

Sixty to zero : an inside look at the collapse of General Motors--and the Detroit auto industry by Alex Taylor III is a history book available to read on EtoBox.

What is Sixty to zero : an inside look at the collapse of General Motors--and the Detroit auto industry about?

An award-winning journalist's insights into the auto industry, the decline of once-great companies, and the failures of management The collapse of General Motors captured headlines in early 2009, but as Alex Taylor III writes in this in-depth dissection of the automakers undoing, GMs was a meltdown forty years in the making. Drawing on more than thirty years of experience and insight as an automotive industry reporter, as well as personal relationships with many of the leading players, Taylor reveals the many missteps of GM and its competitors: a refusal to follow market cues and consumer trends; a lack of follow-through on major initiatives; and a history of hesitance, inaction, and failure to learn from mistakes. In the process, he provides lasting lessons for every executive who confronts the challenges of a changing marketplace and global competition. Yet Taylor resists condemning GMs leadership from the privileged view of hindsight. Instead, his account enables the reader to see GMs decline through the eyes of an insider, with the understanding that corporate decision-making at a company as large as General Motors isnt as simple as it may seem. Taylors book serves as a marvelo

Who reads Sixty to zero : an inside look at the collapse of General Motors--and the Detroit auto industry?

Author

Alex Taylor III

Publisher

New Haven [Conn.]: Yale University Press

Published

2010

Language

EN

ISBN

9780300158687

Category

history

Subjects

Economics, Management, History

Rating

4 / 5 (62 ratings)

Updated

2026-03-14