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CCE1 MKT 24201 Consumer Behaviour by samarth online is a document available to read on EtoBox.

What is CCE1 MKT 24201 Consumer Behaviour about?

The project report discusses the impact of technology, particularly the Internet and e-commerce, on consumer behavior and motivation. It highlights how consumers now have easy access to information, can compare products, and rely on online reviews, leading to a shift towards online shopping. Additionally, it explains Abraham Maslow

Author

samarth online

Language

EN