About this document

Direct and Digital Marketing Strategies by sugam is a document available to read on EtoBox.

Direct, online, social media, and mobile marketing involve engaging directly with targeted consumers through digital channels to build relationships and drive responses. These forms of digital direct marketing are growing rapidly and offer benefits for both buyers and sellers. They include online advertising, email marketing, mobile marketing, and social media marketing. While effective for businesses, digital marketing also raises issues around consumer privacy, irritation and deception that governments ai

Author

sugam

Language

EN