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Internet by Vinoth Kumar is a document available to read on EtoBox.

What is Internet about?

This document discusses the role of the internet in building brands and evaluating brand websites. It notes that building strong brands online requires a high quality user experience, compelling value proposition, reputation for excellence, effective communications, and unique brand positioning. Maintaining innovation, customer focus, strategic partnerships, and leveraging offline assets can provide early-mover advantages. When evaluating websites, first impressions, navigation, content, attractors, and fin

Author

Vinoth Kumar

Language

EN