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Can I read MARKETING ALTERNATIVE INVESTMENTS : a comprehensive guide to fundraising and investor relations for.. private equity and hedge funds on EtoBox?

MARKETING ALTERNATIVE INVESTMENTS : a comprehensive guide to fundraising and investor relations for.. private equity and hedge funds by Hemali Dassani, Nanda Kuppuswamy is a nonfiction available to read on EtoBox.

What is MARKETING ALTERNATIVE INVESTMENTS : a comprehensive guide to fundraising and investor relations for.. private equity and hedge funds about?

Master the process of effectively marketing alternative investments―a critical but overlooked aspect of ensuring fund success Investment funds with great performance and potential often fail for one simple reason―the enormous challenge for investor relations and fundraising professionals to raise the necessary capital to make the fund profitable. The only book to tackle this critical issue, Marketing Alternative Investments builds on the experiential wisdom and best practices from numerous thought leaders in the industry and provides a comprehensive look at investor-centric marketing and fundraising strategy. Whether you work in hedge funds, private equity, or are aspiring to be part of one, you'll gain invaluable insights into understanding investors and the investment landscape to create a successful marketing campaign. Marketing Alternative Investments is organized into three sections: Fundamentals--the history, structure, decision process, stakeholders, investment expectations, regulations, and relevant information on major institutional investor groups Fundraising in practice--tools, techniques, issues, regulations, skillsets, and processes required to complete a full mar

Who reads MARKETING ALTERNATIVE INVESTMENTS : a comprehensive guide to fundraising and investor relations for.. private equity and hedge funds?

It is typically read by self-directed learners exploring a subject in depth.

Common subject areas: history, science, philosophy, social sciences.

Author
Hemali Dassani, Nanda Kuppuswamy
Publisher
McGraw-Hill Companies
Published
2022
Language
EN
ISBN
9781264627646
Category
nonfiction
Subjects
Marketing, Economics, Finance

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