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What is Balanced Scorecard in Corporate Strategy Review about?

This document summarizes a literature review on the balanced scorecard approach to performance measurement. It discusses how the balanced scorecard was created to translate corporate strategy into performance measures. The balanced scorecard focuses on four perspectives: financial, customer, internal processes, and learning and growth. It enables the integration of strategic planning and operational management. The literature review analyzes studies on applying the balanced scorecard in various industries a

Author

Ecko Ione Purwanto

Language

EN