Skip to content

Opening book details…

About this Economics, Econometrics and Finance article

Innovation Management and Marketing in the High-Tech Sector: A Content Analysis of Advertisements by Gerhard, Daniel; Brem, Alexander; Baccarella, Christian; Voigt, Kai-Ingo is a Economics, Econometrics and Finance article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Economics, Econometrics and Finance.

Author
Gerhard, Daniel; Brem, Alexander; Baccarella, Christian; Voigt, Kai-Ingo
Publisher
Social Science Electronic Publishing; Publons; Research Square; Elsevier BV (ISSN 1556-5068)
Published
2011
Language
EN
Field
Economics, Econometrics and Finance (Social Sciences)

More by Gerhard, Daniel; Brem, Alexander; Baccarella, Christian; Voigt, Kai-Ingo

Browse all works by Gerhard, Daniel; Brem, Alexander; Baccarella, Christian; Voigt, Kai-Ingo